2024 Pricing Survey

Lightspeed is conducting an anonymous pricing benchmarking survey. Usage-based pricing has become increasingly common in the past couple of years. This survey seeks to explore how startups view the trade-offs of usage-based economics and its effects on revenue models and customer preferences.

Upcoming PLG Workshop

Join us at our upcoming Product-Led Growth Workshop with PLG expert Hila Qu on August 30, 2023.

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Event Recaps

All Audiences
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Jun 6, 2024
 | 
9:00 am
 (
PST
)

AI Pricing: Navigating New Market Trends

Deep-dive discussion covering the most recent trends in AI pricing. This session, led by experts from Simon-Kucher, was designed for startups looking to understand the current trends in AI pricing and how this will impact pricing models as a whole in the coming months.

CEOs & Founders
Eng & Product
Operations
Sales & GTM
Finance
Aug 30, 2023
 | 
9:00 am
 (
PST
)

Product-Led Growth

PLG is more than just offering a free product tier. In this workshop, Hila Qu, former Head of Growth at GitHub and PLG expert, delved into advanced PLG strategies, key tactics for conversion, activation, and retention, and building a successful growth organization.

CEOs & Founders
Growth
Marketing
Seed Companies
Sales & GTM
May 25, 2023
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9:00 pm
 (
PST
)

Developer Tools GTM

The open source community can be a major source of product feedback, early customer traction, and an efficient go-to-market for companies at any stage. In this session, we reviewed common monetization models and how developer relations can supercharge product adoption.

CEOs & Founders
Seed Companies
Mar 29, 2023
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9:00 am
 (
PST
)

Seed Workshop: Pitching & Origin Story

Your origin story is a key tool in educating the customer on your product: what it is, why it exists, why you were the founder/team to build it, and how it relates to the customer’s pain. A well-crafted origin story and pitch directly impact your sales process efficiency. In this workshop, we covered the ideal structure and real-world examples of how to optimize your customer pitch.

Seed Companies
Sales & GTM
Mar 8, 2023
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10:00 am
 (
PST
)

Finance Discussion: Board Presentations

Lightspeed held a a virtual get-together for Finance executives around board presentation best practices. Charly Kevers, CFO of Carta, shared his learnings and experience on working with a board and what data and insights are most important to highlight on a regular basis.

Finance
Feb 14, 2023
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9:00 am
 (
PST
)

Seed Workshop: Candidate Engagement

Hiring your core team is difficult and time-consuming. We partnered with Growth by Design, a talent consulting firm specializing in startups, to develop a workshop covering tactics and tools for engaging top talent. The session is designed specifically for seed founders hiring their core teams.

Seed Companies
Jan 19, 2023
 | 
10:00 am
 (
PST
)

Getting to Series A: Consumer Metrics

Lightspeed Partners, Sydney Sykes and Faraz Fatemi, and Alpaca VC General Partner, David Goldberg, discussed metrics for Series A readiness - what social, commerce, and marketplace companies typically look like when going to raise a Series A round, typical goals, and how to think about getting prepared.

CEOs & Founders

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